Digital Marketing Manager

Digital Marketing Manager

100% | August 2025 (or according to arrangement) | Switzerland or Germany 

About us: 

At Exeon, we blend a global perspective with Swiss excellence to solve cybersecurity challenges for companies worldwide. Developed from ETH Zurich’s culture of innovation and neutrality, we engineer AI-driven security analytics that protect IT, OT, and IoT networks—enabling organizations to monitor, detect, and respond to threats with unmatched precision and speed. Our flagship solution, Exeon.NDR, is built on over a decade of research and leverages self-learning algorithms to set new standards in cybersecurity for leading enterprises across Europe.

Beyond technology, Exeon is about people. We cultivate a flexible and collaborative culture where diverse professionals solve complex problems with a proactive mindset. Driven by curiosity and ambition, we embrace continuous learning and adapt to change. We take ownership of our actions, communicate openly, and support each other’s well-being. Join us in redefining cybersecurity—where your ideas matter and your work makes a difference.

What your impact will be like:  

We are looking for a Digital Marketing Manager to take ownership of our digital strategy and execution. In this role, you will manage and further develop our newly launched website, own and optimize our SEO, SEM, and SEA initiatives. You will drive top and mid-funnel performance through integrated digital campaigns. 

You’ll develop targeted approaches for our key accounts and run digital campaigns via social media, paid search and third-party platforms. As the owner of all digital channels, you’ll use data, tools, and creativity to strengthen our brand presence and feed high-quality leads into our pipeline.  

In particular, your responsibilities will entail: 

• Website Management: Maintain and evolve our website to ensure top performance, excellent UX, and conversion optimization 

• SEO / SEA / SEM: Own and execute strategies for organic and paid search to boost visibility and drive qualified traffic 

• Target Account Strategy: Define and implement digital targeting approaches to engage high-value accounts (ABM) 

• Social Media: Own and grow our presence on LinkedIn and other relevant platforms, including planning, content, and performance tracking 

• Digital Campaigns: Plan and run paid and third-party campaigns that support our growth and brand objectives 

• Performance Marketing: Optimize campaigns across channels based on performance data, A/B testing and insights 

• Funnel Ownership: Drive top and mid-funnel performance, ensuring effective lead generation and nurturing via HubSpot 

• Collaboration: Align closely with partner marketing, product marketing and event marketing to ensure consistent messaging and campaign impact 

• Analytics & Reporting: Measure and report on digital performance using marketing tools and dashboards, and identify opportunities for continuous improvement 

What you can expect from us:

Exeon offers an open company culture that values and encourages diversity, teamwork and a growth mindset. Our goal is to provide our employees with an exciting, supportive and motivating environment for personal growth and career development while ensuring that our team maintains a healthy work-life balance. We strive to achieve this by offering:

• Manifold opportunities to shape your professional profile and grow according to your personal goals in an innovative scale-up environment

• Working in close collaboration with our interdisciplinary team and learning from our Security Experts, Data Scientists, and Business Professionals

• Taking over responsibilities quickly and help shape and promote a cutting-edge security software

• A high degree of trust, flexibility and independence

• An exciting and impactful job in a fast-growing Swiss cyber tech company expanding across Europe

• Many freedoms in terms of working hours and place of work (remote or in the office)

• A young, diverse and dynamic team of tech and business professionals

• A competitive salary and appealing benefits package

• Lots of fun, exciting interactions and new challenges.

What makes a good person-job fit: 

We are looking for a proactive, self-motivated, and enthusiastic individual who’s comfortable in a high-paced start-up environment. In addition, we are looking for certain requirements and skills to establish a good person-job fit:   

• 5+ years of experience in digital marketing, preferably in B2B tech or cybersecurity 

• Proven experience in performance marketing, SEO/SEA, and managing paid campaigns across digital platforms 

• Skilled in working with HubSpot, marketing automation, Google Analytics, and other relevant digital marketing tools 

• Hands-on experience with website management and optimization (e.g. WordPress) 

• A strategic mindset with a passion for data-driven marketing and continuous improvement 

• Excellent communication skills in English and German 

• A proactive, collaborative team player with strong ownership and drive